The first and one of the most important things you will need to do to have success doing any business online after deciding on your unique niche is to pick a catchy, easy to remember and if possible short URL. You want to make sure it is one that will stand out, give the surfers an idea as to what your site is about.
You can start by trying out your different keywords to see if any of them have a catchy ring. For example, if your niche is "money", you can try "house of money", "mega money", "money4u", "quick money", or "easy made money". Those might be original, give the internet surfers a good idea what your niche is, and lastly and most significantly, they are all very easy to remember.
One of the secrets for returning visitors is the ease of remembering your URL, as many folks don't bookmark all the sites they like. Remembering the URL will make it much easier for some one that liked your site but didn't bookmark it to came back.
The second important thing to succeed online is your content. It has to be unique informative and not exaggerated. Let us go back to our previous example, if your site is about making money. You have to back up your statements about how you can make money, and keep it simple and realistic. Do not exaggerate the facts if you know what you are offering can make you 100 dollars a month, do not promise thousands. I can tell you from my own experience whenever i land on a money site and i see all the promises of "Getting Rich", "Making Millions", and "Setting It And Forgetting It", I simply move on to the next one.
The third important thing for success is getting the visitors. The previous factors are very important to get visitors to your site. If you planned those right, your are more than likely to get people's attention. However, marketing is the most important factor when it comes to getting people to visit your site. If you launch a focused and targeted advertising campaign, your site will surely start getting the hits. You can accomplish that without spending a bundle unless you want to, of course. You can submit your site to all the major search engines, free directories. You can also write articles and post them on the many article directories that will gladly publish them for free. All of those actions are guaranteed to promote your site, and get more visitors to it. Lastly, as everyone knows, once the visitors come, the money usually follows.
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